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Do keywords ranking change when we redesign the site?

walterdavies2526
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Joined: 05 Aug 20
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Do keywords ranking change when we redesign the site?

When we redesign a website, does it affect keywords ranking or creates many more broken links to the same site? What will be the most affected area in the on-page optimization
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sophiawils59
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Yes it affects the ranking and as far as the most affected area concerned then it depends on the changes you have made!!
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mariajones
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Simple answer is yes, It will affects on your keyword ranking.

Thank you
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tekkiweb
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Joined: 30 Jul 20
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Yeah, it is very true when you change your website design, it always affects the website ranking.
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maryt
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Yes it does. Google also considers a change of design and layout as an update on your website. Updating your site's content and design can affect your rankings.

Also, you may want to double check any changes with your links (internal and external links) for broken links so you can properly redirect these links without affecting your SEO.
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dnn
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your search engine ranking does it change according to the keywords used in your website after web design remodeling. Your search engine rankings may fluctuate potentially based on the HTML markup codes inside of your remodeled website. Believe it or not, search engines grade websites and give better rankings based on how easy it is for site users to navigate your site, and better search engine rankings in Bing, Google and YaHoO! based on how well your link structure is and "website category organization." Lastly, if you're creating Evergreen content for your site and helping people to solve problems or showing them how to do something, your search engine rankings will automatically get better over time based off of your content marketing alone.
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mollymurraybzj
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You may need to think how to maintain SEO rankings and domain authority before, after, and during the process if you are working on a website redesign. You should start by doing your site's SEO audit, knowing all the keywords you 're trying to rank for and what pages are associated with. In addition to redirects, you should also be concerned with pages and basic on-page optimization techniques that go from dev to live site. This is especially helpful if your website has a lot of fresh content.
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neelseowork
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It totally depends on the template and what you have included and excluded from the old site.
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gertrudeavelar
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Yes, It will change if your re-design website have any problem.
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matthartlhz
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Joined: 03 Aug 20
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Redesign affect the SEO rankings, but I will give you a guide to Not Lose SEO Rankings

Run an SEO audit on your current site
Importance of Historic Web Crawls
- On-page Optimizations
Setting up 301 and 302 redirects
Maintain Page Structure During a Redesign
- Update the XML sitemap
- Update Your Website’s Backlinks
- Internal Link Structure
- Preserving High-Quality SEO Content
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kathleenrowan
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Joined: 09 Aug 20
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I think it will change. But it depends on you if your website on the page will have problem then your website rank must drop.
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kyliejenner
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Yes, It will affect your keyword ranking if you will fix all the things so the ranking will stable as soon as.
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richardwalkerjsk
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During website redesign various factors are changed, including code and pages. If they are not handled properly it can have a negative impact on the SEO and affect the site's long-term growth. But redesigning a website can also increase your SEO power if done correctly.
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sohaibsiddiqui045
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Keywords and design are two different things. keywords are text it will change when you will change the content of the website
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jessgrenne
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veeprhomarketing
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Yes it affects your search engine rankings also there will be lot of external & internal broken links you need to redirect those links.
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juherianto
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Joined: 09 Nov 20
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Yes, it can change your ranking if the new website design will change the navigation page. Ensure all the layout and navigation, not link to a broken page. Because Google will take down your ranking if Google robot found a broken link.
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This topic was started on Aug 07, 2020 and has been closed due to inactivity. If you want to discuss this topic further, please create a new forum topic.