elianawilliam9
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21 Sep 17 8:45 am
4 Conversion Optimization Techniques That Surely Improve Your Rankings
Conversion optimization and SEO both terms are related to each other in form of functions. As like without customers a salesperson can't sell any product, the same is for conversion optimization that without traffic you can't get leads or there is no benefit of call-to-action if you have no traffic to generate conversion. You need to generate your organic traffic and then convert into leads. Here are some points that help you to increase your conversion:
1. When you have a website and informational content on your site and someone searches for the same information, then Google crawls your site and shows that page on SERP. So it is important that your website or web page content must be complete or query solver for a visitor. If you have content on the landing page that displays on SERP, it affects your conversion as well as ranking.
2. Content plays a major role in your website. It must be informational. Create content that attracts user and a user can find some needful in your content. Write in simple language as much as possible. Write the type of words that behave like urgency and a big call-to-action in between your content. Because when a visitor is interested in your content and then you place a CTA button then there are chances that the visitor clicks on it. You can create content like telling a user something very important. Use keywords in your content, but don't use in bulk. Use keywords but with lots of information.
Because when a visitor is interested in your content and then you place a CTA button then there are chances that the visitor clicks on it. You can create content like telling a user something very important. Use keywords in your content, but don't use in bulk. Use keywords but with lots of information.
You can create content like telling a user something very important. Use keywords, but don't use in bulk. Use keywords but with lots of information.
3. Only writing the content is not enough. If your web pages have only written information, it sounds boring and no one would be interested to read. So make it visual. Break your content with some attractive images that can grab user's attention. And stop the visitor on that page. Use clean, attractive and high-quality images. Use your keywords for SEO purpose with images like in alt text, with image name or in URL of images.
4. Testing is the most important part. When a user comes on your website then he goes to your main page, product page, and exit page. Perform A/B testing manually to check your website. Analyze the problem and resolve them.
Reference-
http://www.sooperarticles.com/internet- ... 03598.html